What is Digital Marketing?
What does digital marketing do different than traditional marketing?
While traditional marketing can be a powerful tool, it doesn’t allow you to directly connect with your customers. Whereas digital marketing offers a higher level of engagement and interaction.
Like it or not, digital marketing is the future and the future is here. Over 73% of e-commerce sales will be from smartphones by 2022.
Do I need digital marketing for my business if my business isn't online?
We have always believed that the best advertising is providing a fair, affordable service and relying on word-of-mouth. But as times change, more and more people are looking towards the internet for all of their needs. Whether it’s a chimney sweep, a welder, an electrician or a shoe shop – everyone needs to have a digital presence, so when someone does recommend you, you’re easy to find.
Is digital marketing expensive?
No. Digital marketing, working in conjunction with a strong online presence, can be the most cost-effective form of advertising for a small business. The results you get from a digital campaign can be measured accurately – there’s no guessing. You’ll know exactly who’s trying to find you, why they can or can’t find you, and what you can do to improve.
